On my recent trip up to London to visit a friend in university I purchased this book for a little bit of light train reading and immediately got hooked. Mod styling has always been an interest of mine (having a dad like mine its a must), being introduced to bands like The Jam, The Who, The Specials and The Small Faces at a young age has stuck with me for the past 18 years of my life.
The book itself goes into detail about everything Mod from the classic parka to the Atlantic Records company who signed artists such as Otis Reading and Aretha Franklin. A definite must read for anyone who is interested in Mod fashion or if you're just curious.
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